Market Analysis for the Analytical Marketer

The term “digital marketing analytics” covers any sort of tool or service that identifies the ranking and performance of a site, typically providing advice for how these can be improved. For any business owner starting a digital marketing campaign, knowing the basics of market analysis can help increase sales, site traffic, and user engagement. Whether you […]

Amazon Smile Prime Day & Your Nonprofit Marketing Plan

Amazon Smile is a great program for any non profit marketing plan. Smile allows nonprofits to obtain funding from purchases their supporters make on Amazon. The AmazonSmile donation percent is small, roughly 0.5% of a purchaser’s cart, but it’s essentially free funding with minimal effort to set up. As today is Amazon PRIME day, there will be […]