Better everyday products in front of better eyes
good natured sought to expand brand awareness to relevant buyers in Canada and the US

INDUSTRY
Food
GOALS
Increase brand awareness, Increase sales, Increase site traffic
SERVICE
Online Audit, SEO, Search Engine Ads, Content Creation, Social Media Ads
Their goals
The client joined us with two target geos and three websites: one for Canadian customers, one for U.S. customers and a separate site for investor relations. Our goal was to attract self-serve customers, draw investors and generate quality sales leads in an emerging market.
Our results
Not only did we increase their users with our multi-pronged approach, but we increased revenue and keyword rankings, while maintaining strong pages/sessions, session duration, and bounce rate.
How we did it
Supported by SEO implemented in alignment with best practices, we created specific cross-platform campaigns on paid search and paid search to surface innovative products in a competitive marketplace. Facilitated a successful site transition to Shopify Plus, consolidate and improve the user experience.
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