Search Engine Optimization (SEO)
Fun fact: 93% of online adventures begin with a search engine; in other words, search engine optimization is crucial to the success of your online presence.
But what does it mean to optimize your site for search engines? For starters, the typical searcher isn’t going to scroll through more than the first few pages of search results; in other words, the higher the rank of the site, the more likely you are to get more web traffic. Therefore, it’s our goal to get your site to appear on the first page.
To do this, you must use a combination of strategies and techniques that communicate clearly to search engines that your website is properly laid out and has information relevant to what the searcher is requesting. Put simply, the goal of SEO is more and more website visitors that translate into more customer awareness, sales, or other transactions.
How to Improve SEO
We start by reviewing your SEO presence by looking into:
- Your current status
- Your competition
- Link profiles
- What’s affecting search results on and off your pages
- Local SEO
- Whatever up-and-coming SEO item Google throws at us
Next, we create a plan to update your site to meet dynamic search engine standards and to deliver results.
We also provide reports along the way to track performance to make sure your goals are met.