These dental clinics range in services (general exams, restorative care, cosmetic dentistry, sleep apnea, implants) but all share one common goal: to increase clientele.

One of the major pitfalls of working with a marketing agency specializing in a specific industry (say, dentists), is the great potential for competition. That’s why specialization is important. Although the five clients were in the same large city, they occupied different neighborhoods and suburbs. Two of the practices were new and we had to help them break into the market. The other three were existing practices. All five were struggling to attract new clients that would turn into long-term patients. That’s where Google Ads came in.